Marketing plans in action: a step-by-step guide for libraries, archives, and cultural organizations
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Subjects
Subjects
Archives
Archives -- Marketing -- Handbooks, manuals, etc
Cultural property
Cultural property -- Marketing -- Handbooks, manuals, etc
Data processing
Libraries
Libraries -- Marketing -- Handbooks, manuals, etc
Management
Marketing
Marketing -- Data processing -- Handbooks, manuals, etc
Marketing -- Management -- Handbooks, manuals, etc
Archives -- Marketing -- Handbooks, manuals, etc
Cultural property
Cultural property -- Marketing -- Handbooks, manuals, etc
Data processing
Libraries
Libraries -- Marketing -- Handbooks, manuals, etc
Management
Marketing
Marketing -- Data processing -- Handbooks, manuals, etc
Marketing -- Management -- Handbooks, manuals, etc
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ISBN
9780838918128
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